Impact Measurement & Digital Storytelling

Event Details
  • February 26th, Tuesday, 2:00pm - 3:30pm
  • Ballroom 2

Session Description:

Demonstrating social impact is important for the future of many organizations, to get support, to get finance or to meet their own goals.

Understanding the impact your organizations has will enable you to measure effectiveness of your interventions, benchmark with your competition, and allow you to see where improvements can be made that benefit you and the wider society. Most organizations are able to say what they did, but how that has impacted others is much harder. Understanding this link requires well designed research.

No doubt, data is key. How about impact evidence communicated through stories? And how does the digital revolution present opportunities for these stories to result in more awareness and support for you?

MDF and Our Better World will share first hand learnings, research, and case studies to emphasize the value of data and the importance of finding, telling and distributing good stories for more impact.